London Olympics Wrap in Style

Thank you, Kim Gavin, for an awesome Closing Ceremony. And thank you, London, for an awesome 2012 Summer Olympics! (Reuters: Dylan Martinez)

During his tenure as International Olympic Committee President, Juan Antonio Samaranch used to “grade” the Olympics in his Closing Ceremony speech. It was a somewhat meaningless grade, considering he called every Olympics except for Atlanta’s “the best Olympics ever,” and Jacques Rogge (who, while maybe an a-hole, at least isn’t an actual fascist) abandoned the practice when he took over as president.

Were he to appraise these Olympics, Rogge would have to call the Games of the XXX Olympiad the “best Olympics ever.” From an Opening Ceremony that managed both elegance and humor to a Closing Ceremony that rocked like none other (not even Sydney, despite Men at Work and Slim Dusty), these Olympics thrilled, satisfied and entertained like none before.

Watching Sunday’s Closing Ceremony, I kept observing over and over how much fun the athletes and spectators at Olympic Stadium seemed to be having. Screaming and clapping, dancing and singing, every athlete wore a smile that could rival Gabby Douglas or Missy Franklin.

And why shouldn’t they? Kim Gavin’s masterful musical line-up matched Danny Boyle’s, and the crowd seemed to go wilder for every new rock star that appeared on stage. I especially liked the appearance of One Direction – not because I like boy bands (though “What Makes You Beautiful” is pretty catchy), but because it shows a concerted effort to appeal to a younger crowd.

Many past Olympics drew exclusively from an older, classic-rock heavy cast of musicians. That may draw the dads (or grandads), but it turns off the tweens, teens and 20-somethings who just grew up with different music. Alienate too many young people, and they may lose interest in the Olympics as they have with other gala events (the Oscars, for example).

By bringing in One Direction and Artic Monkeys, by doing a section of his Opening Ceremony on young romance in a technological, smart-phone-saturated world, Gavin and Boyle helped include the younger generation – who make up the grand majority of Olympic athletes, remember – in the Olympic spirit. Another generation will grow up loving the Olympics, and Gavin and Boyle are two reasons why.

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